NEWHOUSE led The Last Showgirl campaign with a strategic approach, creating key content day concepts for talent to support studio promotions. Our team then targeted niche influencers to further pos...
To celebrate the canine companionship at the heart of The Friend, Newhouse transformed a traditional junket into a full-blown Dogfluencer Day. We took over The Crosby Hotel and turned it into a dog...
To promote Wicked’s streaming release, Newhouse partnered with three creators who embodied its home-viewing experience. TikTok dance duo @Cost_N_Mayor choreographed a routine to a sing-along track,...
Newhouse concepted and executed an immersive 4DX screening experience at Regal that invited influencers to buckle up for a high-altitude thrill ride inspired by Flight Risk. Every detail was design...
The Penguin In addition to partnering with existing DC comic book fans, NEWHOUSE utilized the help of some key Prestige Drama tastemakers in order to drive home the point that this new series from ...
To honor 35 years of the show about nothing, we gave superfans the ultimate day of nothing. Sony partnered with Newhouse to create and deliver custom mailers designed for maximum couch time.
In Red One, a cunning Christmas witch threatens to upend the holidays by sending enchanted snow globes to Naughty Listers—trapping them for eternity.
2025 Tuscon "Joy Of Friendship"
To help Hyundai launch the new 2025 Tucson, creators and their guests enjoyed an exciting itinerary that included an off-course adventure while being amongst the first people to experience the new ...
Combining real-world shopping with virtual commerce, we helped Walmart introduce their new CoreMood Collective collection on ZEPETO and Runway Z, collaborating with creators in both the gaming and ...
To create engagement for the release of the film, we brought the world of Barbie to key influencers. We created Barbie-branded vibrant care packages, carefully curated to inspire recipients, settin...
We embedded the Deadpool franchise into the cultural zeitgeist — from offbeat humor to real-world marketing and strategic partnerships — we supported key publicity stunts and content launches.
As Warner Bros. Studio Tours social media agency of record, we bring the tour experience to life through the lens of trending social formats, introducing prospects to top attractions in unexpected ...
Sunderworld, Vol. I: The Extraordinary Disappointments of Leopold Berry
Bringing the Sunderworld, Vol.1 story to life, from off the page and onto social + digital platforms via custom videos and graphics.
Immersing fans in the world of Aquaman by engaging creators who know the water best.
NEWHOUSE was tapped to bring Paris into the living rooms of key creators with Parisian-themed picnic mailers to boost viewership of the Paris 2024 Opening Ceremony.
Newhouse treated tastemakers and creators to a unique film-themed blindfolded dinner in the dark, followed by an exclusive New York screening.
In 2023, Max got into the sports game with premium sports content. We worked with athletes and superfans to align Max with trending sports conversations.
Celebrate women in sports with a two day influencer driven activation complete with sponsors, designer uniforms, a record breaking stunt and a 3 inning celebrity influencer baseball game.
The People We Hate At The Wedding
Combine experiential & influencer marketing to drive awareness around the launch of the film on Prime Video.
